Funnel hacking is a big buzzword in digital marketing and sales circles. It’s frankly been the next big thing for a few years now. Promoted by Russell Brunson and ClickFunnels, more and more jobs are looking to hire funnel hackers. A quick search on Indeed.com brought up 42 jobs in Manhattan alone, with 6 offering salaries of $120k+. A similar search for just “funnel” alone brings in 184 jobs.
In 2018, I read 44 books – a healthy mix of science fiction and fantasy, mindset and entrepreneurship. I enjoyed each and every one, but that’s typical for me. I love to read.
I work full-time, and I’m also in two online courses. Plus, I read a ton of news articles each day – from politics to tech to the latest social media features. How do I do it? And how can you upgrade your reading habits?
So you want to be a freelancer? Step right up! Consulting isn’t for everyone, but by doing your research can you figure out if you’d like to test the waters. These tips will help you get started, whether you want a part-time side-gig or want to start your own agency.
Knowing how to research your brand or client’s audience is a key factor in going from entry-level marketer to ninja-expert. Not everyone can afford the cost of hiring research firms or utilizing expensive social listening platforms. Here’s a quick trick to impress your team.
I find it’s always helpful to have two creative projects going. That way, you can procrastinate from one with the other.
Utility of action and efficiency are key in understanding Tim Ferriss’ approach to reducing the time spent on trivial work and maximizing your profits. As I read through, I found his approach wanting in a few aspects.
Whether you’re just starting out or have been running content campaigns for years, it’s critical to remain creative, research what the competition is doing, and know what’s going on in the industry. Impromptu storytelling keeps your reflexes sharp. Learn more about how D&D makes me a better content marketer.
I’m about 30 pages into "The 4-Hour Workweek" (Tim Ferriss), and I’m frankly feeling very inspired. I just had a rough weekend, where I worked about ten hours and felt exhausted for the other 38. This isn’t too strange for me. I have a chronic illness that means I’m next to useless most of the time, which is why I quit my job and started freelancing full time.
Vanity metrics are the ego-boosters of the analytics world. The conventional wisdom is that you must be important if you have 25 bajillion followers. Everyone must be seeing your ad if it hits 50 million impressions. But, are these metrics actually moving the needle for your business?